Exclusive OEM Agreements: How to Stop Competitors from Sourcing the Same Fitness Product as You

There is no single “exclusivity agreement.” Exclusivity is a spectrum of protections — mold ownership, design confidentiality, geographic restriction, category lockout — and what a Chinese factory will realistically sign depends on your order volume, the specificity of your contract language, and which type of exclusivity you’re actually asking for. Most brands ask for the […]